{"id":280,"date":"2026-01-23T00:00:28","date_gmt":"2026-01-22T15:00:28","guid":{"rendered":"http:\/\/team-y5.com\/fukugyo-sensei\/?p=280"},"modified":"2026-03-12T21:51:18","modified_gmt":"2026-03-12T12:51:18","slug":"business-case-coca-cola","status":"publish","type":"post","link":"https:\/\/team-y5.com\/fukugyo-sensei\/business-case-coca-cola\/","title":{"rendered":"\u3010\u30d3\u30b8\u30cd\u30b9\u4e8b\u4f8b\u30b7\u30ea\u30fc\u30ba Lesson 17\u3011\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u2500\u2500\u300c\u5e78\u305b\u3092\u58f2\u308b\u300d\u611f\u60c5\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u771f\u5b9f"},"content":{"rendered":"\n\n\n\n\n\n\u30d3\u30b8\u30cd\u30b9\u4e8b\u4f8b\u30b7\u30ea\u30fc\u30ba\u3010Lesson 17\u3011\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9<\/title>\n<style>\n.biz-lesson17{font-family:'Noto Sans JP','Hiragino Kaku Gothic ProN','\u30e1\u30a4\u30ea\u30aa',sans-serif;color:#333;line-height:1.9;font-size:16px;max-width:100%;margin:0 auto}\n.biz-lesson17 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h4{color:#991b1b!important;font-size:16px!important;font-weight:800!important;margin:6px 0 10px 0!important;padding:0!important;border:none!important;background:none!important}.biz-lesson17 .bl17-story-card p{font-size:14px;color:#991b1b;line-height:1.8;margin:6px 0}\n.biz-lesson17 .bl17-next{background:#fff;border:1px solid #e0e7ec;border-radius:12px;padding:28px 30px;margin:36px 0;position:relative}.biz-lesson17 .bl17-next .bl17-next-label{position:absolute;top:-13px;left:20px;background:linear-gradient(135deg,#0a9396,#005f73);color:#fff;font-size:12px;font-weight:700;padding:4px 14px;border-radius:100px;letter-spacing:1px}.biz-lesson17 .bl17-next h4{color:#005f73!important;font-size:18px!important;font-weight:800!important;margin:6px 0 10px 0!important;padding:0!important;border:none!important;background:none!important}.biz-lesson17 .bl17-next p{font-size:14.5px;color:#555;line-height:1.8;margin:6px 0}\n.biz-lesson17 .bl17-divider{border:none;height:1px;background:linear-gradient(90deg,transparent,#0a9396,transparent);margin:40px 0;opacity:.3}\n@media(max-width:600px){.biz-lesson17 .bl17-hero{padding:32px 20px}.biz-lesson17 .bl17-hero h2{font-size:22px!important}.biz-lesson17 .bl17-checklist{padding:28px 20px}.biz-lesson17 .bl17-strategy-card{padding:24px 20px}}\n<\/style>\n<\/head>\n<body>\n\n<div class=\"biz-lesson17\">\n\n <!-- ========== HERO ========== -->\n <div class=\"bl17-hero\">\n <span class=\"bl17-hero-badge\">BUSINESS CASE SERIES \u2500 LESSON 17<\/span>\n <h2>\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u2500\u2500<br>\u300c\u70ad\u9178\u98f2\u6599\u300d\u3067\u306f\u306a\u304f\u300c\u5e78\u305b\u300d\u3092\u58f2\u308a<br>130\u5e74\u611b\u3055\u308c\u7d9a\u3051\u308b\u611f\u60c5\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/h2>\n <p>\u5473\u3067\u306f\u306a\u304f\u611f\u60c5\u3092\u58f2\u308b\u3002\u4e00\u8cab\u6027\u3068\u73fe\u5730\u5316\u3067\u4e16\u754c\u6700\u5927\u306e\u98f2\u6599\u30d6\u30e9\u30f3\u30c9\u3092\u7bc9\u3044\u305f\u672c\u8cea\u3092\u5b66\u3076\u3002<\/p>\n <a href=\"https:\/\/www.cocacola.co.jp\/\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"bl17-hero-company\">\ud83d\udd17 \u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u516c\u5f0f\u30b5\u30a4\u30c8\uff08https:\/\/www.cocacola.co.jp\/\uff09<\/a>\n <\/div>\n\n <!-- ========== \u524d\u56de\u306e\u304a\u3055\u3089\u3044 ========== -->\n <div class=\"bl17-recap\">\n <span class=\"bl17-recap-label\">\ud83d\udccc \u524d\u56de\u306e\u304a\u3055\u3089\u3044<\/span>\n <p>\u524d\u56de\u306eLesson 16\u3067\u306f\u3001\u30ca\u30a4\u30ad\u304b\u3089\u300c\u7269\u8a9e\u3092\u58f2\u308b\u300d\u30b9\u30c8\u30fc\u30ea\u30fc\u30c6\u30ea\u30f3\u30b0\u3092\u5b66\u3073\u307e\u3057\u305f\u3002<\/p>\n <p>\u300cJust Do It\u300d\u3068\u3044\u3046\u30b7\u30f3\u30d7\u30eb\u306a\u30e1\u30c3\u30bb\u30fc\u30b8\u3067\u3001\u9774\u3067\u306f\u306a\u304f\u6311\u6226\u3059\u308b\u52c7\u6c17\u3092\u58f2\u308b\u3002<strong style=\"color:#005f73;\">\u6a5f\u80fd\u3067\u306f\u306a\u304f\u7269\u8a9e\u3092\u8a9e\u308b\u3053\u3068<\/strong>\u3067\u3001\u5fc3\u3092\u52d5\u304b\u3057\u6587\u5316\u3092\u5275\u308b\u3053\u3068\u3092\u77e5\u308a\u307e\u3057\u305f\u3002<\/p>\n <p>\u4eca\u56de\u306f\u3001130\u5e74\u4ee5\u4e0a\u300c\u5e78\u305b\u306e\u8c61\u5fb4\u300d\u3068\u3057\u3066\u611b\u3055\u308c\u308b\u2500\u2500<strong style=\"color:#005f73;\">\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9<\/strong>\u3067\u3059\u3002<\/p>\n <\/div>\n\n <!-- ========== \u4f1a\u793e\u7d39\u4ecb ========== -->\n <div class=\"bl17-section-heading\">\n <span class=\"bl17-heading-icon\">\ud83e\udd64<\/span>\n <h3>\u300cOpen Happiness\u300d\u2500\u2500 \u5e78\u305b\u3092\u958b\u3051\u308b<\/h3>\n <\/div>\n\n <p class=\"bl17-text\">\n \u3042\u306a\u305f\u304c\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u3092\u98f2\u3080\u3068\u304d\u3001\u3053\u3046\u611f\u3058\u305f\u3053\u3068\u306f\u3042\u308a\u307e\u305b\u3093\u304b\uff1f\n <\/p>\n\n <div class=\"bl17-quote\">\n \u300c\u306a\u3093\u3060\u304b\u3001\u5e78\u305b\u306a\u6c17\u5206\u306b\u306a\u308b\u300d\n <\/div>\n\n <p class=\"bl17-text\">\n \u5b9f\u306f\u3053\u306e<strong>“\u611f\u60c5”<\/strong>\u3053\u305d\u3001\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u304c\u4e16\u754c\u4e2d\u3067\u611b\u3055\u308c\u7d9a\u3051\u308b\u7406\u7531\u3067\u3059\u3002\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u304c\u58f2\u3063\u3066\u3044\u308b\u306e\u306f\u300c\u70ad\u9178\u98f2\u6599\u300d\u3067\u306f\u306a\u304f\u3001<strong>\u300c\u5e78\u305b\u306e\u77ac\u9593\u300d<\/strong>\u3002\u5e83\u544a\u306b\u306f\u5473\u3084\u6210\u5206\u306f\u307b\u3068\u3093\u3069\u8a9e\u3089\u308c\u305a\u3001\u8a9e\u3089\u308c\u308b\u306e\u306f\u3044\u3064\u3082<strong>\u300c\u5e78\u305b\u306a\u77ac\u9593\u300d<\/strong>\u3067\u3059\u3002\n <\/p>\n\n <hr class=\"bl17-divider\">\n\n <!-- ========== \u554f\u984c ========== -->\n <div class=\"bl17-section-heading\">\n <span class=\"bl17-heading-icon\">\u2699\ufe0f<\/span>\n <h3>\u554f\u984c\uff1a\u300c\u5473\u300d\u3060\u3051\u3067\u306f\u52dd\u3066\u306a\u3044<\/h3>\n <\/div>\n\n <ul class=\"bl17-problem-list\">\n <li>\u5473\u306f\u597d\u307f\u3067\u5206\u304b\u308c\u308b<\/li>\n <li>\u5473\u3060\u3051\u3067\u306f\u611f\u52d5\u3057\u306a\u3044<\/li>\n <li>\u6a21\u5023\u3055\u308c\u308b<\/li>\n <\/ul>\n\n <div class=\"bl17-quote\">\n \u300c\u98f2\u6599\u3092\u58f2\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u611f\u60c5\u3092\u58f2\u308d\u3046\u300d<br>\n \u300c\u5e78\u305b\u306a\u77ac\u9593\u3068\u3001\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u3092\u7d50\u3073\u3064\u3051\u3088\u3046\u300d\n <\/div>\n\n <hr class=\"bl17-divider\">\n\n <!-- ========== \u5bfe\u7b56\u2460 \u611f\u60c5\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 ========== -->\n <div class=\"bl17-section-heading\">\n <span class=\"bl17-heading-icon\">\ud83e\udded<\/span>\n <h3>\u5bfe\u7b56\u2460\uff1a\u300c\u5e78\u305b\u3068\u7d50\u3073\u3064\u3051\u308b\u300d\u2500\u2500 \u611f\u60c5\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/h3>\n <\/div>\n\n <p class=\"bl17-text\">\n \u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u306f\u3001\u4e00\u8cab\u3057\u3066<strong>\u300c\u5e78\u305b\u300d\u3068\u7d50\u3073\u3064\u3051\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/strong>\u3092\u5c55\u958b\u3057\u307e\u3057\u305f\u3002\n <\/p>\n\n <div class=\"bl17-campaign-grid\">\n <div class=\"bl17-campaign-card\">\n <div class=\"bl17-camp-icon\">\ud83d\udcdd<\/div>\n <div class=\"bl17-camp-name\">Share a Coke<\/div>\n <div class=\"bl17-camp-year\">2011\u5e74\u301c<\/div>\n <div class=\"bl17-camp-desc\">\u30dc\u30c8\u30eb\u306b\u4eba\u306e\u540d\u524d\u3092\u5370\u5237\u3002\u81ea\u5206\u3084\u5927\u5207\u306a\u4eba\u306e\u540d\u524d\u3092\u898b\u3064\u3051\u308b\u697d\u3057\u3055\u3002\u4e16\u754c80\u30f5\u56fd\u4ee5\u4e0a\u306b\u5c55\u958b\u3002<strong style=\"color:#005f73;\">\u98f2\u6599\u3067\u306f\u306a\u304f\u300c\u4eba\u3068\u4eba\u3092\u7e4b\u3050\u30c4\u30fc\u30eb\u300d\u306b\u3002<\/strong><\/div>\n <\/div>\n <div class=\"bl17-campaign-card\">\n <div class=\"bl17-camp-icon\">\ud83c\udf84<\/div>\n <div class=\"bl17-camp-name\">Holidays Are Coming<\/div>\n <div class=\"bl17-camp-year\">1995\u5e74\u301c<\/div>\n <div class=\"bl17-camp-desc\">\u8d64\u3044\u30c8\u30e9\u30c3\u30af\u304c\u30af\u30ea\u30b9\u30de\u30b9\u30bd\u30f3\u30b0\u3068\u5171\u306b\u8d70\u308b\u3002\u73fe\u4ee3\u306e\u30b5\u30f3\u30bf\u30af\u30ed\u30fc\u30b9\u306e\u30a4\u30e1\u30fc\u30b8\u3092\u5b9a\u7740\u3055\u305b\u305f\u3068\u3082\u8a00\u308f\u308c\u308b\u3002<strong style=\"color:#005f73;\">\u30af\u30ea\u30b9\u30de\u30b9\uff1d\u5e78\u305b\uff1d\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u3002<\/strong><\/div>\n <\/div>\n <div class=\"bl17-campaign-card\">\n <div class=\"bl17-camp-icon\">\ud83d\ude0a<\/div>\n <div class=\"bl17-camp-name\">Open Happiness<\/div>\n <div class=\"bl17-camp-year\">2009\u5e74\u301c<\/div>\n <div class=\"bl17-camp-desc\">\u300c\u5e78\u305b\u3092\u958b\u3051\u3088\u3046\u300d\u2500\u2500\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u3092\u958b\u3051\u308b\u77ac\u9593\uff1d\u5e78\u305b\u304c\u59cb\u307e\u308b\u77ac\u9593\u3002<strong style=\"color:#005f73;\">\u98f2\u6599\u3067\u306f\u306a\u304f\u300c\u5e78\u305b\u300d\u3092\u58f2\u3063\u3066\u3044\u308b\u3002<\/strong><\/div>\n <\/div>\n <\/div>\n\n <div class=\"bl17-highlight\">\n <p>\u526f\u696d\u3067\u3082\u540c\u3058\u3002<strong>\u300c\u3007\u3007\u3092\u4f7f\u3046\u3068\u3001\u3069\u3093\u306a\u6c17\u6301\u3061\u306b\u306a\u308b\u304b\uff1f\u300d<\/strong>\u2500\u2500\u5b89\u5fc3\u3001\u30ef\u30af\u30ef\u30af\u3001\u9054\u6210\u611f\u3002<strong>\u300c\u6a5f\u80fd\u300d\u3067\u306f\u306a\u304f\u300c\u611f\u60c5\u300d\u304c\u3001\u9078\u3070\u308c\u308b\u7406\u7531\u306b\u306a\u308a\u307e\u3059\u3002<\/strong><\/p>\n <\/div>\n\n <hr class=\"bl17-divider\">\n\n <!-- ========== \u5bfe\u7b56\u2461 \u4e00\u8cab\u6027 ========== -->\n <div class=\"bl17-section-heading\">\n <span class=\"bl17-heading-icon\">\ud83e\udde0<\/span>\n <h3>\u5bfe\u7b56\u2461\uff1a\u300c\u4e00\u8cab\u6027\u300d\u2500\u2500 130\u5e74\u9593\u5909\u308f\u3089\u306a\u3044\u30d6\u30e9\u30f3\u30c9<\/h3>\n <\/div>\n\n <p class=\"bl17-text\">\n \u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u306f1886\u5e74\u306e\u8a95\u751f\u4ee5\u6765\u3001<strong>\u30d6\u30e9\u30f3\u30c9\u306e\u4e00\u8cab\u6027<\/strong>\u3092\u5fb9\u5e95\u3057\u3066\u3044\u307e\u3059\u3002\n <\/p>\n\n <div class=\"bl17-brand-grid\">\n <div class=\"bl17-brand-card\">\n <div class=\"bl17-br-icon\">\u270d\ufe0f<\/div>\n <div class=\"bl17-br-label\">\u30ed\u30b4<\/div>\n <div class=\"bl17-br-desc\">130\u5e74\u4ee5\u4e0a\u307b\u307c\u5909\u308f\u3089\u305a\u3002\u4e16\u754c\u306e94%\u304c\u8a8d\u8b58\u3067\u304d\u308b\u30b9\u30da\u30f3\u30b5\u30ea\u30a2\u30f3\u4f53<\/div>\n <\/div>\n <div class=\"bl17-brand-card\">\n <div class=\"bl17-br-icon\">\ud83c\udf76<\/div>\n <div class=\"bl17-br-label\">\u30b3\u30f3\u30c4\u30a2\u30fc\u30dc\u30c8\u30eb<\/div>\n <div class=\"bl17-br-desc\">1915\u5e74\u30c7\u30b6\u30a4\u30f3\u3002\u6697\u95c7\u3067\u3082\u89e6\u3063\u3066\u5206\u304b\u308b\u5f62\u3002\u5546\u6a19\u767b\u9332\u6e08\u307f<\/div>\n <\/div>\n <div class=\"bl17-brand-card\">\n <div class=\"bl17-br-icon\">\ud83c\udfa8<\/div>\n <div class=\"bl17-br-label\">\u8d64\u3068\u767d\u306e\u914d\u8272<\/div>\n <div class=\"bl17-br-desc\">\u898b\u305f\u3060\u3051\u3067\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u3068\u5206\u304b\u308b\u3002\u4e16\u754c\u5171\u901a\u306e\u30d6\u30e9\u30f3\u30c9\u30ab\u30e9\u30fc<\/div>\n <\/div>\n <\/div>\n\n <div class=\"bl17-story-card\">\n <span class=\"bl17-story-badge\">\u26a0\ufe0f \u5931\u6557\u304b\u3089\u5b66\u3076<\/span>\n <h4>1985\u5e74\u300c\u30cb\u30e5\u30fc\u30fb\u30b3\u30fc\u30af\u300d\u4e8b\u4ef6<\/h4>\n <p>\u65b0\u3057\u3044\u5473\u3092\u767a\u58f2 \u2192 \u9867\u5ba2\u304b\u3089\u5927\u53cd\u767a\u300c\u5143\u306e\u5473\u306b\u623b\u305b\uff01\u300d\u2192 \u3059\u3050\u306b\u300c\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u30fb\u30af\u30e9\u30b7\u30c3\u30af\u300d\u3092\u5fa9\u6d3b\u3002<strong>\u300c\u5909\u3048\u306a\u3044\u3053\u3068\u300d\u304c\u4fe1\u983c\u3092\u751f\u3080<\/strong>\u3053\u3068\u3092\u8a3c\u660e\u3057\u305f\u4e8b\u4ef6\u3067\u3057\u305f\u3002<\/p>\n <\/div>\n\n <div class=\"bl17-highlight\">\n <p>\u526f\u696d\u3067\u3082\u540c\u3058\u3002\u30ed\u30b4\u30fb\u8272\u30fb\u30d5\u30a9\u30f3\u30c8\u306e\u8996\u899a\u7684\u7d71\u4e00\u3001\u8a00\u8449\u9063\u3044\u30fb\u30c8\u30fc\u30f3\u306e\u7d71\u4e00\u2500\u2500<strong>\u300c\u3044\u3064\u898b\u3066\u3082\u3001\u3042\u306a\u305f\u3089\u3057\u3044\u300d\u3068\u601d\u308f\u305b\u308b\u4e00\u8cab\u6027<\/strong>\u304c\u3001\u4fe1\u983c\u3092\u751f\u307f\u307e\u3059\u3002<\/p>\n <\/div>\n\n <hr class=\"bl17-divider\">\n\n <!-- ========== \u5bfe\u7b56\u2462 \u6d41\u901a\u7db2 ========== -->\n <div class=\"bl17-section-heading\">\n <span class=\"bl17-heading-icon\">\ud83d\ude9a<\/span>\n <h3>\u5bfe\u7b56\u2462\uff1a\u300c\u3069\u3053\u3067\u3082\u8cb7\u3048\u308b\u300d\u2500\u2500 \u5727\u5012\u7684\u306a\u6d41\u901a\u7db2<\/h3>\n <\/div>\n\n <div class=\"bl17-strategy-card\">\n <span class=\"bl17-strategy-label\">\ud83c\udf0d \u4e16\u754c\u5c55\u958b<\/span>\n <h4>\u4e16\u754c200\u30f5\u56fd\u4ee5\u4e0a\u3067\u8ca9\u58f2\u2500\u2500\u300cArm’s Reach\uff08\u624b\u306e\u5c4a\u304f\u8ddd\u96e2\uff09\u300d\u6226\u7565<\/h4>\n <p>\u300c\u9867\u5ba2\u304c\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u3092\u6b32\u3057\u3044\u3068\u601d\u3063\u305f\u77ac\u9593\u306b\u3001\u624b\u306e\u5c4a\u304f\u5834\u6240\u306b\u3042\u308b\u300d\u3002\u30b3\u30f3\u30d3\u30cb\u3001\u30b9\u30fc\u30d1\u30fc\u3001\u81ea\u8ca9\u6a5f\u3001\u30ec\u30b9\u30c8\u30e9\u30f3\u3001\u6620\u753b\u9928\u3001\u30b9\u30bf\u30b8\u30a2\u30e0\u2500\u2500<strong style=\"color:#005f73;\">\u300c\u3044\u3064\u3067\u3082\u305d\u3053\u306b\u3042\u308b\u300d\u5b89\u5fc3\u611f<\/strong>\u304c\u3001\u5727\u5012\u7684\u306a\u5f37\u307f\u3067\u3059\u3002<\/p>\n <\/div>\n\n <div class=\"bl17-highlight\">\n <p>\u526f\u696d\u3067\u3082\u540c\u3058\u3002\u7533\u3057\u8fbc\u307f\u30d5\u30a9\u30fc\u30e0\u3092\u5206\u304b\u308a\u3084\u3059\u304f\u3001\u6c7a\u6e08\u65b9\u6cd5\u3092\u8907\u6570\u7528\u610f\u2500\u2500<strong>\u300c\u6b32\u3057\u3044\u300d\u3068\u601d\u3063\u305f\u77ac\u9593\u306b\u8cb7\u3048\u308b\u8a2d\u8a08<\/strong>\u304c\u3001\u8cfc\u5165\u7387\u3092\u4e0a\u3052\u307e\u3059\u3002<\/p>\n <\/div>\n\n <hr class=\"bl17-divider\">\n\n <!-- ========== \u5bfe\u7b56\u2463 \u73fe\u5730\u5316 ========== -->\n <div class=\"bl17-section-heading\">\n <span class=\"bl17-heading-icon\">\ud83e\udde9<\/span>\n <h3>\u5bfe\u7b56\u2463\uff1a\u300c\u73fe\u5730\u5316\u300d\u2500\u2500 \u4e16\u754c\u4e2d\u3067\u611b\u3055\u308c\u308b\u79d8\u8a23<\/h3>\n <\/div>\n\n <p class=\"bl17-text\">\n \u4e16\u754c\u4e2d\u3067\u540c\u3058\u5473\u3092\u63d0\u4f9b\u3057\u3064\u3064\u3001<strong>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u73fe\u5730\u5316<\/strong>\u3057\u3066\u3044\u307e\u3059\u3002\n <\/p>\n\n <div class=\"bl17-local-grid\">\n <div class=\"bl17-local-card\">\n <div class=\"bl17-loc-icon\">\ud83c\uddef\ud83c\uddf5<\/div>\n <div class=\"bl17-loc-label\">\u65e5\u672c<\/div>\n <div class=\"bl17-loc-desc\">\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9 \u30d7\u30e9\u30b9\uff08\u7279\u4fdd\uff09\u3001\u30b8\u30e7\u30fc\u30b8\u30a2\uff08\u7f36\u30b3\u30fc\u30d2\u30fc\uff09\u3001\u7dbe\u9df9\uff08\u304a\u8336\uff09\u306a\u3069\u72ec\u81ea\u5546\u54c1\u5c55\u958b<\/div>\n <\/div>\n <div class=\"bl17-local-card\">\n <div class=\"bl17-loc-icon\">\ud83c\udde8\ud83c\uddf3<\/div>\n <div class=\"bl17-loc-label\">\u4e2d\u56fd<\/div>\n <div class=\"bl17-loc-desc\">\u300c\u53ef\u53e3\u53ef\u697d\u300d\uff08\u7f8e\u5473\u3057\u304f\u3066\u697d\u3057\u3044\uff09\u306e\u540d\u79f0\u3002\u65e7\u6b63\u6708\u306b\u7279\u5225\u30d1\u30c3\u30b1\u30fc\u30b8<\/div>\n <\/div>\n <div class=\"bl17-local-card\">\n <div class=\"bl17-loc-icon\">\ud83c\uddee\ud83c\uddf3<\/div>\n <div class=\"bl17-loc-label\">\u30a4\u30f3\u30c9<\/div>\n <div class=\"bl17-loc-desc\">200ml\u306e\u5c0f\u30b5\u30a4\u30ba\u3092\u4f4e\u4fa1\u683c\u3067\u3002\u300c\u8ab0\u3067\u3082\u8cb7\u3048\u308b\u4fa1\u683c\u300d\u3067\u5e02\u5834\u62e1\u5927<\/div>\n <\/div>\n <\/div>\n\n <div class=\"bl17-highlight\">\n <p>\u526f\u696d\u3067\u3082\u540c\u3058\u3002\u4fa1\u683c\u5e2f\u3092\u8907\u6570\u7528\u610f\u3001\u7d0d\u54c1\u5f62\u5f0f\u3092\u9078\u3079\u308b\u3088\u3046\u306b\u3059\u308b\u2500\u2500<strong>\u300c\u81ea\u5206\u306e\u305f\u3081\u306b\u8abf\u6574\u3057\u3066\u304f\u308c\u305f\u300d\u3068\u611f\u3058\u3055\u305b\u308b\u3053\u3068<\/strong>\u304c\u3001\u6e80\u8db3\u5ea6\u3092\u9ad8\u3081\u307e\u3059\u3002<\/p>\n <\/div>\n\n <hr class=\"bl17-divider\">\n\n <!-- ========== \u89e3\u6c7a ========== -->\n <div class=\"bl17-section-heading\">\n <span class=\"bl17-heading-icon\">\u2705<\/span>\n <h3>\u89e3\u6c7a\uff1a\u4e16\u754c\u6700\u5927\u306e\u98f2\u6599\u30d6\u30e9\u30f3\u30c9\u3078<\/h3>\n <\/div>\n\n <div class=\"bl17-stats-row\">\n <div class=\"bl17-stat\">\n <div class=\"bl17-stat-num\">200\u30f5\u56fd+<\/div>\n <div class=\"bl17-stat-label\">\u4e16\u754c\u8ca9\u58f2\u56fd\u6570<\/div>\n <\/div>\n <div class=\"bl17-stat\">\n <div class=\"bl17-stat-num\">\u7d0419\u5104\u676f\/\u65e5<\/div>\n <div class=\"bl17-stat-label\">1\u65e5\u3042\u305f\u308a\u6d88\u8cbb\u91cf<\/div>\n <\/div>\n <div class=\"bl17-stat\">\n <div class=\"bl17-stat-num\">\u7d0410\u5146\u5186<\/div>\n <div class=\"bl17-stat-label\">\u30d6\u30e9\u30f3\u30c9\u4fa1\u5024<\/div>\n <\/div>\n <\/div>\n\n <p class=\"bl17-text\">\n \u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u306f\u3001<strong>\u300c\u70ad\u9178\u98f2\u6599\u300d\u3067\u306f\u306a\u304f\u300c\u5e78\u305b\u300d\u3092\u58f2\u308b\u3053\u3068<\/strong>\u3067\u3001\u4e16\u754c\u6700\u5927\u306e\u98f2\u6599\u30d6\u30e9\u30f3\u30c9\u306b\u306a\u308a\u307e\u3057\u305f\u3002\n <\/p>\n\n <hr class=\"bl17-divider\">\n\n <!-- ========== \u6559\u8a13 ========== -->\n <div class=\"bl17-section-heading\">\n <span class=\"bl17-heading-icon\">\ud83d\udca1<\/span>\n <h3>\u6559\u8a13\uff1a\u526f\u696d\u306b\u6d3b\u304b\u305b\u308b\u300c\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u306e\u672c\u8cea\u300d<\/h3>\n <\/div>\n\n <div class=\"bl17-highlight\">\n <p>\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u306e\u672c\u8cea\u306f\u3001<strong>“\u611f\u60c5\u3092\u58f2\u308b”<\/strong>\u3053\u3068\u3002<br>\u526f\u696d\u306b\u5fdc\u7528\u3067\u304d\u308b\u8981\u70b9\u306f\u3001\u6b21\u306e4\u3064\u3002<\/p>\n <\/div>\n\n <div class=\"bl17-lesson-card\">\n <span class=\"bl17-lesson-num\">1<\/span>\n <h4>\u300c\u6a5f\u80fd\u300d\u3067\u306f\u306a\u304f\u300c\u611f\u60c5\u300d\u3092\u58f2\u308b<\/h4>\n <p>\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u306f\u3001\u5473\u3067\u306f\u306a\u304f\u300c\u5e78\u305b\u300d\u3092\u58f2\u308a\u307e\u3057\u305f\u3002\u3042\u306a\u305f\u306e\u526f\u696d\u3067\u3082\u2500\u2500<\/p>\n <ul class=\"bl17-lesson-tips\">\n <li>\u300c\u4f55\u304c\u3067\u304d\u308b\u304b\u300d\u3067\u306f\u306a\u304f\u300c\u3069\u3093\u306a\u6c17\u6301\u3061\u306b\u306a\u308b\u304b\u300d<\/li>\n <li>\u5b89\u5fc3\u3001\u30ef\u30af\u30ef\u30af\u3001\u9054\u6210\u611f\u2500\u2500\u611f\u60c5\u3092\u8a00\u8a9e\u5316<\/li>\n <li>\u611f\u60c5\u3068\u7d50\u3073\u3064\u3051\u308b<\/li>\n <\/ul>\n <p><strong style=\"color:#005f73;\">\u300c\u6a5f\u80fd\u300d\u3067\u306f\u306a\u304f\u300c\u611f\u60c5\u300d\u304c\u3001\u9078\u3070\u308c\u308b\u7406\u7531\u306b\u306a\u308a\u307e\u3059\u3002<\/strong><\/p>\n <\/div>\n\n <div class=\"bl17-lesson-card\">\n <span class=\"bl17-lesson-num\">2<\/span>\n <h4>\u300c\u4e00\u8cab\u6027\u300d\u3092\u6301\u3064<\/h4>\n <p>\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u306f\u3001130\u5e74\u9593\u30d6\u30e9\u30f3\u30c9\u3092\u5909\u3048\u307e\u305b\u3093\u3067\u3057\u305f\u3002\u3042\u306a\u305f\u306e\u526f\u696d\u3067\u3082\u2500\u2500<\/p>\n <ul class=\"bl17-lesson-tips\">\n <li>\u30ed\u30b4\u3001\u8272\u3001\u30d5\u30a9\u30f3\u30c8\u306e\u7d71\u4e00<\/li>\n <li>\u8a00\u8449\u9063\u3044\u3001\u30c8\u30fc\u30f3\u306e\u7d71\u4e00<\/li>\n <li>\u300c\u3044\u3064\u898b\u3066\u3082\u3001\u3042\u306a\u305f\u3089\u3057\u3044\u300d<\/li>\n <\/ul>\n <p><strong style=\"color:#005f73;\">\u4e00\u8cab\u6027\u304c\u3001\u4fe1\u983c\u3092\u751f\u307f\u307e\u3059\u3002<\/strong><\/p>\n <\/div>\n\n <div class=\"bl17-lesson-card\">\n <span class=\"bl17-lesson-num\">3<\/span>\n <h4>\u300c\u8cb7\u3044\u3084\u3059\u3055\u300d\u3092\u8ffd\u6c42\u3059\u308b<\/h4>\n <p>\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u306f\u3001\u3069\u3053\u3067\u3082\u8cb7\u3048\u308b\u4ed5\u7d44\u307f\u3092\u4f5c\u308a\u307e\u3057\u305f\u3002\u3042\u306a\u305f\u306e\u526f\u696d\u3067\u3082\u2500\u2500<\/p>\n <ul class=\"bl17-lesson-tips\">\n <li>\u7533\u3057\u8fbc\u307f\u30d5\u30a9\u30fc\u30e0\u3092\u5206\u304b\u308a\u3084\u3059\u304f<\/li>\n <li>\u6c7a\u6e08\u65b9\u6cd5\u3092\u8907\u6570\u7528\u610f<\/li>\n <li>\u300c\u6b32\u3057\u3044\u300d\u3068\u601d\u3063\u305f\u77ac\u9593\u306b\u3001\u8cb7\u3048\u308b<\/li>\n <\/ul>\n <p><strong style=\"color:#005f73;\">\u300c\u8cb7\u3044\u3084\u3059\u3055\u300d\u304c\u3001\u8cfc\u5165\u7387\u3092\u4e0a\u3052\u307e\u3059\u3002<\/strong><\/p>\n <\/div>\n\n <div class=\"bl17-lesson-card\">\n <span class=\"bl17-lesson-num\">4<\/span>\n <h4>\u300c\u73fe\u5730\u5316\u300d\u3057\u3066\u3001\u9867\u5ba2\u306b\u5bc4\u308a\u6dfb\u3046<\/h4>\n <p>\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u306f\u3001\u4e16\u754c\u4e2d\u3067\u73fe\u5730\u5316\u3057\u307e\u3057\u305f\u3002\u3042\u306a\u305f\u306e\u526f\u696d\u3067\u3082\u2500\u2500<\/p>\n <ul class=\"bl17-lesson-tips\">\n <li>\u4fa1\u683c\u5e2f\u3092\u8907\u6570\u7528\u610f<\/li>\n <li>\u7d0d\u54c1\u5f62\u5f0f\u3092\u9078\u3079\u308b\u3088\u3046\u306b\u3059\u308b<\/li>\n <li>\u9867\u5ba2\u306e\u72b6\u6cc1\u306b\u5408\u308f\u305b\u3066\u8abf\u6574<\/li>\n <\/ul>\n <p><strong style=\"color:#005f73;\">\u300c\u81ea\u5206\u306e\u305f\u3081\u306b\u8abf\u6574\u3057\u3066\u304f\u308c\u305f\u300d\u3068\u611f\u3058\u3055\u305b\u308b\u3053\u3068\u304c\u3001\u6e80\u8db3\u5ea6\u3092\u9ad8\u3081\u307e\u3059\u3002<\/strong><\/p>\n <\/div>\n\n <hr class=\"bl17-divider\">\n\n <!-- ========== \u4eca\u65e5\u304b\u3089\u3067\u304d\u308b ========== -->\n <div class=\"bl17-checklist\">\n <h4>\ud83d\udccb \u4eca\u65e5\u304b\u3089\u3067\u304d\u308b\u300c\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u5f0f\u300d\u526f\u696d\u6539\u5584<\/h4>\n <div class=\"bl17-check-item\">\n <span class=\"bl17-check-icon\">\u25a1<\/span>\n <div class=\"bl17-check-content\">\n <div class=\"bl17-check-title\">\u300c\u3069\u3093\u306a\u611f\u60c5\u3092\u63d0\u4f9b\u3059\u308b\u304b\u300d\u3092\u8a00\u8449\u306b\u3059\u308b<\/div>\n <div class=\"bl17-check-desc\">\u5b89\u5fc3\u3001\u30ef\u30af\u30ef\u30af\u3001\u9054\u6210\u611f\u2500\u2500\u3042\u306a\u305f\u306e\u30b5\u30fc\u30d3\u30b9\u304c\u63d0\u4f9b\u3059\u308b\u611f\u60c5\u3092\u66f8\u304d\u51fa\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/div>\n <\/div>\n <\/div>\n <div class=\"bl17-check-item\">\n <span class=\"bl17-check-icon\">\u25a1<\/span>\n <div class=\"bl17-check-content\">\n <div class=\"bl17-check-title\">\u300c\u4e00\u8cab\u6027\u300d\u3092\u30c1\u30a7\u30c3\u30af\u3059\u308b<\/div>\n <div class=\"bl17-check-desc\">\u30ed\u30b4\u3001\u8272\u3001\u8a00\u8449\u9063\u3044\u2500\u2500\u3059\u3079\u3066\u306b\u7d71\u4e00\u611f\u304c\u3042\u308b\u304b\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002<\/div>\n <\/div>\n <\/div>\n <div class=\"bl17-check-item\">\n <span class=\"bl17-check-icon\">\u25a1<\/span>\n <div class=\"bl17-check-content\">\n <div class=\"bl17-check-title\">\u300c\u8cb7\u3044\u3084\u3059\u3055\u300d\u3092\u6539\u5584\u3059\u308b<\/div>\n <div class=\"bl17-check-desc\">\u7533\u3057\u8fbc\u307f\u30d5\u30a9\u30fc\u30e0\u3001\u6c7a\u6e08\u65b9\u6cd5\u2500\u25001\u3064\u3067\u3082\u6539\u5584\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/div>\n <\/div>\n <\/div>\n <\/div>\n\n <!-- ========== \u307e\u3068\u3081 ========== -->\n <div class=\"bl17-summary\">\n <h4>\ud83d\udd17 \u307e\u3068\u3081\uff1a\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u304c\u7bc9\u3044\u305f\u306e\u306f\u3001\u300c\u5e78\u305b\u3092\u58f2\u308b\u300d\u30d6\u30e9\u30f3\u30c9<\/h4>\n <p>\u300c\u70ad\u9178\u98f2\u6599\u300d\u3067\u306f\u306a\u304f\u300c\u5e78\u305b\u306e\u77ac\u9593\u300d\u3092\u58f2\u308a\u3001<br>130\u5e74\u4ee5\u4e0a\u306b\u308f\u305f\u308a\u4e16\u754c\u4e2d\u3067\u611b\u3055\u308c\u7d9a\u3051\u307e\u3057\u305f\u3002<\/p>\n <p><strong style=\"color:#005f73;\">\u300c\u5546\u54c1\u300d\u3067\u306f\u306a\u304f\u300c\u611f\u60c5\u300d\u304c\u3001\u8a18\u61b6\u306b\u6b8b\u308b\u3002<\/strong><\/p>\n <p style=\"font-size:17px;font-weight:800;color:#005f73;margin-top:16px;\">\u611f\u60c5\u3092\u58f2\u308a\u3001\u4e00\u8cab\u6027\u3092\u6301\u3063\u305f\u4eba\u304c\u3001<br>\u9577\u304f\u3001\u5f37\u304f\u3001\u9078\u3070\u308c\u7d9a\u3051\u307e\u3059\u3002<\/p>\n <\/div>\n\n <!-- ========== \u6b21\u56de\u4e88\u544a ========== -->\n <div class=\"bl17-next\">\n <span class=\"bl17-next-label\">\ud83d\udd14 \u6b21\u56de\u4e88\u544a<\/span>\n <h4>\u6b21\u56de\u306f\u300cApple\u300d<\/h4>\n <p>\u300cThink Different\u300d\u3068\u3044\u3046\u30e1\u30c3\u30bb\u30fc\u30b8\u3067\u3001\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3092\u300c\u82b8\u8853\u300d\u306b\u5909\u3048\u3001\u4e16\u754c\u3092\u9b45\u4e86\u3057\u7d9a\u3051\u308b\u30d6\u30e9\u30f3\u30c9\u306b\u306a\u3063\u305f\u300c\u7f8e\u5b66\u306e\u30d3\u30b8\u30cd\u30b9\u300d\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n <p>\u300c\u6a5f\u80fd\u300d\u3067\u306f\u306a\u304f\u300c\u7f8e\u3057\u3055\u300d\u3092\u58f2\u308b\u3002<br>\u3042\u306a\u305f\u306e\u526f\u696d\u306b\u3082\u4f7f\u3048\u308b<strong style=\"color:#005f73;\">\u300c\u30c7\u30b6\u30a4\u30f3\u601d\u8003\u306e\u672c\u8cea\u300d<\/strong>\u3092\u5b66\u3073\u307e\u3059\u3002<\/p>\n <div style=\"margin-top:18px;\">\n <span style=\"display:inline-block;background:linear-gradient(135deg,#0a9396,#005f73);color:#fff;font-size:15px;font-weight:700;padding:14px 36px;border-radius:100px;letter-spacing:1px;\">\ud83d\udcd8 Lesson 18\uff1aApple \u3092\u8aad\u3080\ud83d\udc47<\/span>\n <\/div>\n <\/div>\n\n<\/div>\n\n<\/body>\n<\/html>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"nbxXUz5XoQ\"><a href=\"https:\/\/team-y5.com\/fukugyo-sensei\/business-case-apple\/\">\u3010\u30d3\u30b8\u30cd\u30b9\u4e8b\u4f8b\u30b7\u30ea\u30fc\u30ba Lesson 18\u3011Apple\u2500\u2500\u300c\u7f8e\u3057\u3055\u3092\u58f2\u308b\u300d\u30c7\u30b6\u30a4\u30f3\u601d\u8003\u306e\u771f\u5b9f<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"“\u3010\u30d3\u30b8\u30cd\u30b9\u4e8b\u4f8b\u30b7\u30ea\u30fc\u30ba Lesson 18\u3011Apple\u2500\u2500\u300c\u7f8e\u3057\u3055\u3092\u58f2\u308b\u300d\u30c7\u30b6\u30a4\u30f3\u601d\u8003\u306e\u771f\u5b9f” — \u526f\u696d\u5148\u751f\" src=\"https:\/\/team-y5.com\/fukugyo-sensei\/business-case-apple\/embed\/#?secret=sG3uvIyRwd#?secret=nbxXUz5XoQ\" data-secret=\"nbxXUz5XoQ\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<!-- ============================================================\n 1\u219210\u30b3\u30f3\u30b5\u30eb LP\u8a98\u5c0eCTA\u30dc\u30bf\u30f3\n WordPress\u306e\u30ab\u30b9\u30bf\u30e0HTML\u30d6\u30ed\u30c3\u30af\u306b\u8cbc\u308b\n \u4f7f\u3044\u56de\u3057\u53ef\u30fb\u767d\u80cc\u666f\u5bfe\u5fdc\n ============================================================ -->\n<style>\n.fs-cta-1to10 {\n border: 1px solid rgba(201,169,110,0.4);\n border-top: 3px solid #c9a96e;\n padding: 32px 28px;\n margin: 48px 0 24px;\n font-family: 'Noto Sans JP', sans-serif;\n text-align: center;\n}\n.fs-cta-1to10__label {\n font-size: 0.7rem;\n letter-spacing: 0.3em;\n color: #c9a96e;\n margin-bottom: 10px;\n}\n.fs-cta-1to10__title {\n 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href=\"\/fukugyo-sensei\/consul\/lp\/\" class=\"fs-cta-1to10__btn\">\u8a73\u7d30\u30fb\u6599\u91d1\u3092\u898b\u308b \u2192<\/a>\n<\/div>\n","protected":false},"excerpt":{"rendered":"\u30d3\u30b8\u30cd\u30b9\u4e8b\u4f8b\u30b7\u30ea\u30fc\u30ba\u3010Lesson 17\u3011\u30b3\u30ab\u30fb\u30b3\u30fc\u30e9 BUSINESS CASE SERIES \u2500 LESSON 17 \u30b3\u30ab\u30fb\u30b3\u30fc\u30e9\u2500\u2500\u300c\u70ad\u9178\u98f2\u6599\u300d\u3067\u306f\u306a\u304f\u300c\u5e78\u305b\u300d\u3092\u58f2\u308a130\u5e74\u611b\u3055\u308c\u7d9a\u3051\u308b\u611f\u60c5\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u5473\u3067\u306f\u306a 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